[ ABOUT ]
At Blue Daisy Media, we give our clients a competitive edge through smart, strategic media planning and buying. Our campaigns are built to increase brand awareness, drive sales, and inspire action across each advertising channel.
In a media landscape that constantly evolves, today’s over-targeted audiences demand more than cookie-cutter solutions. That’s why we don’t just study emerging platforms — we help brands succeed on them. Our mission is to lead, not follow — setting media trends that keep our clients ahead of the curve and top of mind.
We’re not just media buyers — we’re strategic partners. Everything we do is grounded in data, driven by insight and experience, and built to connect with the audiences that matter most.
[ FOUNDERS ]
Jennifer Ford is a highly experienced media strategist and business leader with more than 25 years in media planning, buying, and strategic brand development. As a founding partner of Blue Daisy Media, she leads client strategy while overseeing daily operations and financial management.
Jennifer executes integrated media campaigns for clients across real estate, cultural affairs, and senior living sectors nationwide. She develops strategies that build awareness and drive inquiries, organizing comprehensive media charts to keep marketing teams aligned.
Deeply committed to community causes, she actively supports local animal rescue groups—contributing both financially and through hands-on strategic guidance. By leveraging her media expertise and industry connections, Jennifer helps these organizations gain valuable exposure, often extending her talents beyond the traditional media realm. Her passion lies in raising awareness for underfunded causes and making a meaningful difference where it’s needed most.
She earned her B.A. in Communications with a minor in Business from Pennsylvania State University and continues to bring innovation, clarity, and integrity to every project she leads. She remains a trusted leader in the ever-evolving advertising landscape.
Jennifer Ford is a highly experienced media strategist and business leader with more than 25 years in media planning, buying, and strategic brand development.
Jennifer Ford is a highly experienced media strategist and business leader with more than 25 years in media planning, buying, and strategic brand development. As a founding partner of Blue Daisy Media, she leads client strategy while overseeing daily operations and financial management.
Jennifer executes integrated media campaigns for clients across real estate, cultural affairs, and senior living sectors nationwide. She develops strategies that build awareness and drive inquiries, organizing comprehensive media charts to keep marketing teams aligned.
Deeply committed to community causes, she actively supports local animal rescue groups—contributing both financially and through hands-on strategic guidance. By leveraging her media expertise and industry connections, Jennifer helps these organizations gain valuable exposure, often extending her talents beyond the traditional media realm. Her passion lies in raising awareness for underfunded causes and making a meaningful difference where it’s needed most.
She earned her B.A. in Communications with a minor in Business from Pennsylvania State University and continues to bring innovation, clarity, and integrity to every project she leads. She remains a trusted leader in the ever-evolving advertising landscape.
Backed by decades of experience, Diana Fleming-Lorenzo is a seasoned media and marketing professional with deep expertise in media planning, buying, and brand strategy. As a bilingual partner at Blue Daisy Media, she leads client campaign development and drives new business—building relationships, uncovering growth opportunities, and helping shape the agency’s future.
Throughout her career, Diana has directed media operations and strategic planning for a wide-ranging client base, including top real estate developers on local, national, and international scales. Her strength lies in cultivating strong media relations, which she leverages to secure meaningful, value-added opportunities aligned with client objectives.
Known for her out-of-the-box thinking and marketing innovation, Diana brings both creative vision and operational discipline to every campaign. She works closely with marketing teams to craft media plans that resonate with target audiences and support long-term brand goals.
She holds a B.S. in Advertising with a minor in Psychology from Florida International University, giving her a strong foundation in consumer behavior, communication strategy, and emerging media trends.
Backed by decades of experience, Diana Fleming-Lorenzo is a seasoned media and marketing professional with deep expertise in media planning, buying, and brand strategy.
Backed by decades of experience, Diana Fleming-Lorenzo is a seasoned media and marketing professional with deep expertise in media planning, buying, and brand strategy. As a bilingual partner at Blue Daisy Media, she leads client campaign development and drives new business—building relationships, uncovering growth opportunities, and helping shape the agency’s future.
Throughout her career, Diana has directed media operations and strategic planning for a wide-ranging client base, including top real estate developers on local, national, and international scales. Her strength lies in cultivating strong media relations, which she leverages to secure meaningful, value-added opportunities aligned with client objectives.
Known for her out-of-the-box thinking and marketing innovation, Diana brings both creative vision and operational discipline to every campaign. She works closely with marketing teams to craft media plans that resonate with target audiences and support long-term brand goals.
She holds a B.S. in Advertising with a minor in Psychology from Florida International University, giving her a strong foundation in consumer behavior, communication strategy, and emerging media trends.
MARKET & AUDIENCE RESEARCH
ADVERTISING STRATEGY
MEDIA PLANNING & BUYING
TRADITIONAL ADVERTISING
OUT-OF-HOME ADVERTISING
DIGITAL AND ONLINE ADVERTISING
PERSONALIZED DIRECT MARKETING
CAMPAIGN SETUP & MANAGEMENT
TRACKING & REPORTING
MARKET & AUDIENCE RESEARCH
ADVERTISING STRATEGY
MEDIA PLANNING & BUYING
TRADITIONAL ADVERTISING
OUT-OF-HOME ADVERTISING
DIGITAL AND ONLINE ADVERTISING
PERSONALIZED DIRECT MARKETING
CAMPAIGN SETUP & MANAGEMENT
TRACKING & REPORTING
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